I had my ideas but how did I create my final designs and why did I do what I did, well lucky for you this post will explain all!
So I started by taking the photos, first there was the pub one, I went to a local pub and took photos both by the bar and at a table of my model drinking a paint…embarrassing or what. This was difficult to stage as I wasn’t in control of the lighting, I wanted the photo to feel warm but it did have an effect on the colour of the paper. I looked through the photos and eventually narrowed it down to 5:
I chose to use this photo:
I liked the warm feel this paper had and I felt that the photo felt a bit fuller by having the note on the right and drink on the left. The only problem with this was that the text wasn’t as focused as I’d have liked it to be, if I’d have had more time I’d have liked to insert some of the text,that was focused, from a different photo onto this one however this was time consuming due to the photos all having different lighting making it difficult to integrate the text with the original photo. The receipt in this photo was extremely ‘off-white’ so much so that it looked yellow! First job…
To achieve a slightly cooler effect that made the paper a little less yellow I used a blue photo filter and saturated the image slightly.
I experimented with the levels but I felt that this effect only made the photo look worse; when I tried to whiten the paper it made the reflection more obvious, I preferred the image without level adjustments.
I also experimented with having the note the whole length of the page, however I felt that it looked out of place so I discarded this idea.
So my final image is:
My next photo is the Christmas present photo, I used natural light for this photo:
These were the two photos I liked the most. I originally went for the one of the left however when I did my printed mock up I found that the quote of the projector paper was a bit small so I wanted a photo that had a bigger place for me to put the quote.
When I edited the second image I didn’t like how the Happy Christmas wasn’t centred so I cut it out and moved it, I then did the same with the rest of the type inside the card.
I made level adjustments to it again to make the paper a little bit whiter then, then I saturated the image slightly so it was a little more subtle.
My final image is:
On top of this will be the projector paper with the quote, so it will look similar to this (but with the image above):
The next photo is of the couple getting engaged:
I really liked the 3rd and 4th photos but I felt that the 2nd image was more consistent with the theme of my other photos because the writing is in focus and then the backdrop is blurred. It has a green wall in part of the photo so I had to block this out in black:
I was happy with the levels on this photo, this was taken with natural light so it was more pleasing to the eye. I saturated the image a little as this is what I’d done with the other photos so I wanted it to follow this theme.
It took me a while to get the right saturation of colour, I didn’t want to make the photo look really cold as that could suggest that this would be a negative scene when it’s meant to be positive.My finished image is:
This would also have projector paper with the quote on top.
The next photo is one of the vows been written, for this I used artificial light because the concept behind this photo was that the man is up late because he can’t think of anything to write for his vows. I picked out 5 of the photos I liked:
I preferred photos 3 and 4 but I wasn’t sure if people would know whether it was a guy writing vows just from the ’till death do we truly part’ and te quote was quite vague for this page so I decided to make the rest of the writing on the page more legible to the reader would know the idea behind the photo. I chose this photo:
I adjusted the brightness and saturated the image slightly so it was in keeping with the style of the other images.
My final image is:
It then had the projector paper over the top.
Next up is the moving house photo, I found this photo very difficult to stage because I wanted the writing on the box to be visible in the background however I also wanted the note to be in focus, I ended up having to merge two photos together to achieve the desired effect that I wanted. There were two photos that I liked:
I preferred the first photo because the lettering was in focus and I liked the staging of the shot, the only problem was that it was all in focus, on the rest of my photos only the note was in focus and the background was blurred, so to keep with the theme of the rest of the photos I chose to use the photo on the left, however the writing was out of focus on this so let the editing begin! I started by making the image slightly bigger.
I then used the pen tool to cut out an in focus shot of the note in another photo, I superimposed it onto my photo and then used the skew tool in order to get the note in a position that would match the perspective of my photo.
The note still looked a little bit out of place, I used a feathered eraser tool in order to help it blend into the background a little more. I also changed the brightness of my photo so that it matched the tone of the note.
Then to finish I added a high pass filter just to the note in order to make it a little bit sharper.
I adjusted the saturation of the image slightly to achieve my final photo:
After this photo came the baby photo, I really liked a few of the photos but again it was the focusing of the note that I found difficult so i used a similar trick to the one I had on the moving house one! I had a few photos to choose from however I knew that this one was my favourite straight away…apart from the fact that it wasn’t focused where I wanted it to be!
So I cut out a few of the names that I wanted to be in focus from another photo I’d taken, again using the pen tool.
I used the feathered eraser again to blend the two images together and also used the skew tool to get the correct perspective on the images, fortunately the lighting was similar in both photos so this time I didn’t have to adjust the brightness or levels. However I came across another problem with this photo, because I’d changed the focus of the image it meant that the image as a whole didn’t look right, the names just above the ones I had edited were slightly out of focus and then the ones further above that were perfectly focused, this made it look unrealistic as you wouldn’t be able to do that with a camera. So to counteract this problem I selected all the words around the ones I had superimposed, using the pen tool, I them applied a Gaussian blur to this section of the photo which made it look more natural, to finish I edited the saturation of the image just slightly.
This photo had a quote on top of it on projector paper.
This next photo of a fridge was the hardest photo I had to take, it was difficult to get the lighting right as it was always artificial despite trying different fridges I couldn’t find one in a position where I could use natural light, this meant I had to adjust the levels a lot to find a similar colour of paper to the rest of my images.
Originally this was the image I chose to use for the fridge picture:
After editing I achieved this as the final image:
However after talking to Paul he said that it was difficult to see that this was a fridge, I had a think about what the obvious things to find on a fridge were and I realised that the alphabet magnetic letters were something that immediately comes to my mind when I think of a fridge, I ordered some online and then went to take the photo again.
This time I came back with two images that I liked:
I preferred the photo on the left but the writing wasn’t in focus…again! So I tried the same method I used for the box and baby photo, unfortunately this time it didm’t work, because I’d used artificial light for this photo it was impossible to match the colour up or even make it a blank white that I could then used the magic wand tool to just take the handwriting. So I had to go back again and take some more photos!
There were two photos I liked:
I chose to take forward the one of the left because it showed more of the drawing so made the idea a little more obvious.
I used a high pass to sharpen the image and then adjusted the levels, I found that this image was a bit too bright compared with the other ones in my booklet so I saturated it slightly to achieve my final photo:
Next up was the final photo of the booklet…the pen…revealed. I had to come up with a really good quote for this so that it would link the whole booklet together. I started the sentence differently to all the others so that it was clear that this was the concluding image, instead of the sentence including ‘you’, it now said ‘a pen’, this suggests to the reader that ‘you’ is in face the pen. The sentence said, ‘A pen is more than the words it writes, it’s the memories it creates.’ this tells the reader that the booklet was about a pen because this sentence includes the title ‘more than words’. Now I had to photograph it, I wanted the pen to look worn out as on the quotes on each page I’d made it look like it was running low on ink. I wanted the booklet to have been about the pen’s life, not just the couples so I had to find a pen that was a little bit chewed and nearly out of ink. It was an extremely happy moment when my Dad brought home a battered pen from work that had nearly run out. There were a few photos that I liked of the pen but I chose to go with this one because I felt it was minimal and gave full focus to the pen and the quote:
This image was also a little bit darker than the other photos so I felt it would draw more attention to this page being a bit different. I adjusted the levels and curves to achieve my final image:
Unfortunately this is the photo I’m least happy with on the print out, I felt that on the printed version its made the slight shadow on the left hand side darker that it is on screen , this makes the writing sightly less readable.
Now for the front cover, as I said on an earlier post, I decided to go with a similar style of type to that in the sketchbook of a handmade issue I saw (photograph is also in the earlier post). To do this I found a font that was similar to the font Wallpaper use, this was so that my booklet had parts that were similar to the rest of Wallpaper, called PT Sans, I typed out all the letters I wanted for my title and then I traced them. Instead of colouring them in I used hatching to create the effect I’d seen in the handmade issue of Wallpaper. I printed off the Wallpaper logo and did the same.
I then scanned this into Photoshop, adjusted the levels to make the background white and make the biro a bit more prominent. Then I used the magic eraser to delete the background so I just had the handwriting. I experimented with various different layouts but made sure that I kept the type hierarchy, with ’15 minutes of fame’ as the main focus and then my title ‘more than words’ as a subheading. I tried it on a plain white background and also on a black background, I had to add a white colour overlay to the text so that it could be seen. This still looked a little bit plain for a title page so I got a scrunched up paper texture off the internet and tried that as a background, after a few level adjustments I was happy with it.
On to page one, so for this page I continued the same background that I’d used for the title. It took me a while to design the type on this page, I wasn’t sure whether to have a title on this page, I didn’t know whether to put the 15 minutes of fame title on again so that the first page was in keeping with the title page, or whether to put the 15 minutes of fame quote in big quotation marks. In the end I chose to keep it minimal, so it would suit the style of the photos and just use a sans serif font in the centre of the page with the text. I was worried that a simple design would look like I hadn’t put much effort into it but I felt it looked best. I chose to keep the page opposite it clear because I wanted to keep the design minimal.
The next page to design was the fold out page, the background for this was the same that I’d used for the front cover so that the cover pages all matched. I wanted a timeline to go on this page, I did some research on timelines however I couldn’t find any that I liked the look of so that meant I had to come up with my own. I decided to make my timeline look like two path that were intertwined, suggesting that the two people’s paths were intertwined ever since they met. I thought I could draw little icons that would suggest the events that took place at each time, the dates would be scattered along the timeline near the icons. I then added some handwritten conversation between the two people, that further explained the events that I’d photographed in the booklet, this was so that I would make the 400 word count.
I didn’t like the finished outcome, the timeline was a bit too thick and didn’t look particularly stylish because it looked a bit too perfect, instead of looking like a doodle, I wasn’t completely happy with the handwritten conversation in the background either, so I decided to take a different approach. I thought I could have my title ‘more than words’ and fit the handwritten element inside it. I didn’t like this either because I couldn’t find a font that matched the style of the booklet but that was also bold enough so that you could read the majority of the conversations inside it.
Finally I choose to redo the timeline, I made it look more like a doodle, so the lines weren’t all straight and the sketches were simple, I used hatching to make the dates look a little more in theme with the rest of the booklet and did the same for the names. I redid the handwriting in the background and changed the idea of it, I thought it would look better if I did them as notes that the man had left for his girlfriend/wife, I then arranged them at angles and also used the pen tool to adjust the position of some of the words and to take out some of the lines I didn’t like. I reduced the opacity of them so that the main focal point of the page was the timeline.
When I printed the front I had to print the title page separately to the folded page because it was too big to fit on one page if I wanted it in the matte paper, which I did. Therefore I had to design a tab that when on the end of my title page, it had the design of my folded page on it so that it matched as much as it could. Obviously if this was produced commercially then it wouldn’t have this tab, it would all be printed on one sheet because a commercial printer would have the same type of paper for both A3 and larger paper.
Another slight problem I had with printing was that I had to print on card instead of matte paper, this meant that my booklet was thicker that it was supposed to be so it would close properly.
The printer also had alignment issues meaning that I had to cut off some of my photos a little bit shorter than they were meant to so that none of the white could be seen. I had tried to combat this problem by enlarging the image slightly on the reverse side of the card however this meant that some of the important parts of my image were cut off.